Do you know what your students or potential students expect from your institution?
Student lifecycle management is a key factor in overall student success. Your school’s ability to adjust to a changing student body hinges upon determining the satisfaction each student has with each phase of their journey. Today's schools need flexibility and a certain level of intimate connectedness to the student. The entire student lifecycle and experience should be holistic, not limited to one advisor or department.
With effective student lifecycle management, engagement begins with the recruitment process even before the student steps foot on campus. Looking at important factors in the student’s lifecycle, we see how technology can facilitate the interactions that in the past were usually in-person, cumbersome, and time-consuming. Today's student engages and reacts through many forms of dialogue as they explore many available options. Information and interaction accessed through mobile devices helps engage candidates. It’s important for your school’s website and departmental pages to be easy to access, up to date, intuitive, and understandable.
Next in the student lifecycle is engaging the student once they have shown interest. Having departments, enrollment management offices and College Deans interacting early provides the student with a connection to the institution. The earlier you engage a student the more likely they will apply.
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