Outreach has always been a key strategy in higher education. Whether trying to attract applicants, all the way through to encouraging alumni participation, outreach is critical. However, the methods of engagement have changed dramatically in recent years. There are so many opportunities...
This session will introduce the use and research around Constituent Relationship Management (CRM) and Marketing Automation Platforms (MAP) within Higher Education, differences between these tools, role of digital marketing automation, CRM/MAPs in action, expectations, and steps for preparing for...
The marketing world is about to be rocked yet again as the internet enters its next and most significant phase of evolution - Web 3.0. Discover how the best marketers in the world are preparing for Web 3.0 through smart application of big data, rapid experimentation and a maniacal focus on...
Growth Hacking Strategies for Higher Education.pdf
International / Regional
Finance | HCM | Student Systems | CRM | Technical | Careers
Alliance / International / Regional / E-Academy