A snapshot of the diverse CX work achieved (or very close) in UON Student Central this year, from the little but impactful, to the big bang items. Quite a lot has been achieved in OSvC, OPA, Eloqua and SRM and this presentation will give a taste of it all and what we are hoping to knock over...
ADU2018_EM_MH_3.pdf
In 2014, TAFE NSW North Coast Institute purchased the Oracle CX Cloud CRM suite. Faced with significant system and process challenges, a radically new government funding model, and private competition, this is the story of how CRM helped North Coast RTO transform its customer engagement and...
Heug conference TAFE NSW Patrick Tobin.pdf
This session will introduce the use and research around Constituent Relationship Management (CRM) and Marketing Automation Platforms (MAP) within Higher Education, differences between these tools, role of digital marketing automation, CRM/MAPs in action, expectations, and steps for preparing for...
HEUG_Presentation2017_CRM_FINAL.pdf
UniSA has been using Oracle Integration Cloud Services (ICS) extensively over the past year to accomplish integration between Service Cloud, Marketing Cloud, and various on premise systems including PeopleSoft Campus Solutions. This presentation will give you an introduction to Oracle...
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In late December 2016 we started our journey, with roughly 2 months before our first key target: to get Service Cloud running, including real-time integration to our PeopleSoft Campus Solutions system, Medici, for student and staff data. Over February and March 2017 we went live with Knowledge...
The marketing world is about to be rocked yet again as the internet enters its next and most significant phase of evolution - Web 3.0. Discover how the best marketers in the world are preparing for Web 3.0 through smart application of big data, rapid experimentation and a maniacal focus on...
Growth Hacking Strategies for Higher Education.pdf
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